Inspiration, Website Examples
15 Top Shopify Landing Pages That Drive Sales
Have you ever landed on a website and thought, “Wow, I need to buy this immediately”? That’s the magic of a successful landing page on Shopify. It’s not just about looking pretty – it’s about pulling you in, making everything easy to find, and convincing you that, yes, you do need that candle, lipstick, or fancy coffee subscription. Some brands do this effortlessly with killer visuals, while others win you over with clever copy or smooth navigation.
But first, what exactly is a landing page, and how is it different from a homepage? A homepage is like the front door of a website, guiding visitors to different sections. A landing page, on the other hand, is more focused. It’s designed for a specific goal, whether that’s promoting a product, collecting emails, or driving sales, with no distractions. Basically, it’s where brands make their best pitch.
To make it even clearer, here’s a quick side-by-side comparison:
| Feature | Landing Page | Homepage |
|---|---|---|
| Purpose | Focused on a specific goal (sales, lead generation, promotions) | General overview of the brand, guides users to different sections |
| Navigation | Minimal or no navigation to keep users on the page | Full navigation menu to explore multiple pages |
| Call to Action (CTA) | Strong, clear CTA (e.g., “Buy Now,” “Sign Up”) | Multiple CTAs leading to different areas of the site |
| Content | Targeted messaging, designed to convert visitors | Broad information about the company, products, and services |
| Traffic Source | Often linked from ads, emails, or social media campaigns | Typically accessed from search engines, brand name searches, or direct visits |
Now that you’ve got the basics down, we’ll check out 15 Shopify landing pages that totally crush it. You’ll see what makes them work and hopefully, get some design inspiration. Let’s check them out!
1. Grind – Sleek High-converting Landing Page for a Coffee Brand
Grind isn’t just another coffee brand, their whole vibe is about sustainability while still looking chic. Selling both online and in their stylish coffee shops, they’ve built a brand around ethical trading, and their landing page makes that super clear.
Right at the top, a scrolling banner catches your attention with key updates, and you can interact with their “Click to find our farms” map, which highlights their commitment to ethical sourcing. The fun, relatable headlines like “We take coffee seriously” show off the brand’s personality. It’s simple, effective, and keeps you hooked.
🤩 What we like:
- Eye-catching scrolling banner above the fold
- Interactive ethical sourcing and farms map
- Fun, engaging headlines that match the brand’s vibe
2. Jones Road Beauty – Solution-Focused Shopify Landing Page for a Beauty Quiz
Jones Road Beauty knows the struggle of shopping for cosmetics online, especially when shades look different on a screen than in real life. To solve this, they’ve designed a landing page around their beauty quizzes, making it easy for customers to find the right shade for their skin tone.
The landing page design is simple and direct, with clear explanations of the quizzes available, how they work, and how to take them. The CTAs work perfectly by keeping the focus on solving the customer’s problem. Plus, the small star rating beneath the quiz subheading gives customers extra confidence that the quizzes really do help with shade matching.
🤩 What we like:
- Separate quizzes for different make-up products
- How to Use instructions for each quiz
- Star rating to reinforce the value of the quizzes
3. Path – Direct Newsletter Sign-Up Shopify Landing Page
Path is a virtual photo editing studio that offers professional product photo editing services. To connect with potential customers, they’ve created a dedicated landing page focused entirely on driving email newsletter sign-ups.
The design is clean and simple, with zero distractions – just a form and a clear CTA asking visitors to subscribe. While the page isn’t easily accessible from the main website, it’s perfect for targeted campaigns promoting newsletter sign-ups. By keeping everything on one focused page, Path makes it easy for users to take action.
🤩 What we like:
- Simple design to drive conversions
- Clear CTA for sign-ups
- Ideal for targeted campaigns
4. Cape Saltie – Informative Shopify Landing Page for Aromatherapy Service
Cape Saltie offers a calming Aromatherapy In-Studio Massage Service that’s all about reducing stress and boosting your energy. Their landing page for this service does a great job of giving us everything we need to know – beautiful images of the service, clear descriptions, and detailed info about the ingredients of the used products and how to use them.
What I really love is how the page is laid out. You’ve got the essentials like a “Recommended Products” section, and the “Book In-Studio Service” CTA is easy to find. Plus, they even throw in some helpful blog posts to keep you informed and engaged while building trust with their audience.
🤩 What we like:
- Beautiful images that really highlight the service
- Well-organized with sections for product details, booking, and recommendations
- Engaging blog posts that add extra value
5. Wholier – Trustworthy Organic Protein Shopify Landing Page
Another good landing page is Wholier’s Organic Plant Protein which makes it clear that their products are all about quality. Right away, you’ll notice the “organic” and “clean plant-based protein” labels, which make you feel good about what you’re getting. The “buy-more-pay-less” deal is a great perk too, offering savings when you subscribe for regular deliveries.
They also make sure to include details about ingredients and sourcing. The trust badge is in a simple spot, and the sticky add-to-cart bar keeps the buying process easy as you scroll. It’s a great way to make the customer feel confident and comfortable with their purchase.
🤩 What we like:
- Clear info about ingredients and sourcing
- “Buy-more-pay-less” subscription savings
- Sticky add-to-cart bar that’s easy to spot
6. PrettyLitter – Easy Shopify Store Landing Page for Cat Litter
Tired of the mess and confusion that comes with buying cat litter? PrettyLitter has you covered with a super easy landing page to get you started. The page includes a helpful quiz that guides you through choosing the right quantity and plan, making checkout a breeze. They also break down what makes their product special with the “PrettyLitter Difference” section, along with a simple explanation of how silica gel cat litter works.
Did I mention there’s even a handy FAQ section to answer all your burning questions, plus real customer reviews to show you just how much people love PrettyLitter? Overall, I think it’s a convenient page that makes buying cat litter so much easier.
🤩 What we like:
- Fun and easy quiz for selecting the right plan
- Clear breakdown of the product’s unique features
- Real customer reviews of the product
7. Ugmonk – Sleek Task Management Shopify Landing Page
If you’re a fan of organizing your life, you’ll love Ugmonk’s Analog product. Their landing page makes staying organized look easy and stylish. With a clean design in calming beige and olive green, it’s all about simplicity and focus. You’ll find task cards to help organize your day, plus a starter kit section to get you set up right.
The “How it Works” and “Watch Analog in Action” videos show the product in action, while the “Design is in the Details” image slider highlights its sleek design. And with glowing reviews and an Instagram feed at the bottom, it’s clear that lots of people are loving it.
🤩 What we like:
- Sleek design with calming colors
- Fun videos showing Analog in action
- Customer reviews and Instagram for added trust
8. Shopify – Simple Free Trial Landing Page
Want to kickstart your business? Shopify’s free trial landing page makes it easy! They’re offering 3 months for just €1/month on select plans – clear and simple. The sign-up form is right at the top, so you can get started right away without any hassle.
The design is clean and fresh, with calming teal and blue tones. The page highlights key feature, showcases brand logos for trust, and even includes a CEO quote to back up what they’re offering. Oh, and if you need more info, the FAQ section is there to clear up any questions.
🤩 What we like:
- Simple offer and easy sign-up form
- Clean, calming design
- Trust-building sections with brand logos
9. MOOOOR – Bright Shopify Landing Page for Supplements
Next, we have a landing page that highlights what MOOOOR is all about – quality supplements with a fun, engaging design. Right from the start, there’s a cool product video that draws you in. The beige background gives off a natural vibe, and the bold, colorful product images really grab your attention.
There’s tons of useful info throughout, like the active ingredients highlighted in orange and teal. The fonts are big and easy to read, giving everything a clean, modern feel. To top it off, there’s a simple sign-up form at the bottom so you can join their newsletter and stay updated.
🤩 What we like:
- Cool product videos that grabs your attention
- Simple newsletter sign-up to keep you in the loop
- Lots of information including active ingredients
10. Apple AirPods Max – Stylish Shopify Landing Page
Apple’s AirPods Max landing page is as sleek as the headphones themselves. Right off the bat, we’re greeted with a cool video showing off all the colors, making it hard to pick just one! The page dives into features like sound quality and noise cancellation, then lets you take a closer look with an image slider.
Of course, Apple’s minimalistic design keeps everything clean and easy to explore. Oh, and there’s a section on why Apple’s online store is the best place to grab your AirPods, plus recommendations for other AirPods goodies.
🤩 What we like:
- The video showing off the colors – makes you want them all
- The image slider to check out all the details up close
- A strong focus on features like sound and noise cancellation
11. Patrick Origin SS25 – Shopify Landing Page for Fresh Sneaker Collection
Patrick’s new sneaker collection landing page is all about showing off their fresh kicks in style and let them do all the talking. The page is packed with full-screen videos and images that let you get a good look at each model. For every sneaker, there’s a simple description, a catchy ticker heading, and a “Shop Now” CTA that makes it easy to grab your pair.
🤩 What we like:
- Full-screen videos and images of the sneakers
- Clear “Shop Now” CTAs for each model
- Simple, stylish layout
12. Native Poppy – Dreamy Flower Subscription Landing Page
If you’re a flower lover, Native Poppy’s Wild Flower Club landing page will have you swooning. The page is full of dreamy pinks and floral vibes, with a gorgeous hero image showcasing their flowers. The “Become a Subscriber” CTA is hard to miss, and there’s a clear “How It Works” section to walk you through the process.
Plus, they break down exactly what you’ll get as a subscriber, along with a section for their cute Wild Flower Club merch. What I appreciate as well are the testimonials from happy customers and the handy FAQ section.
🤩 What we like:
- Simple “How It Works” and “What You Get” landing page sections
- Adorable Wild Flower Club merch section with product links
- Sweet testimonials and FAQ for all your questions
13. Snooz – Clean Shopify Landing Page for Sleep Aid Device
Looking for a better night’s sleep? Snooz’s landing page is all about helping you get that rest in style. The minimalistic design keeps things calm, with subtle colors and images that match the peaceful sleep vibe. They even feature testimonials from different media outlets, so you can see how much others love the product.
There’s also a ticker with their logos, adding a nice touch of credibility. The “Shop Now” CTA makes it easy to grab the product right away for a better sleep.
🤩 What we like:
- Media testimonials and logos to build trust
- Simple, clear product images
- The “Shop Now” CTA is easy and to the point
14. Lemmelive – Save & Subscribe Shopify Landing Page
With a modern design, bold purple and green colors, and clear product images, Lemmelive makes it easy to save while you subscribe to their supplements. Their landing page clearly lays out how it works, with a “buy more, save more” deal that gives you even more reasons to sign up.
The page features a helpful table comparing subscription vs one-time purchase options, showing you the clear benefits of becoming a subscriber. I like the testimonials that show off customer love, and even an Instagram feed to add some social proof.
🤩 What we like:
- Clear subscription benefits
- Helpful comparison table that highlights the value of subscribing
- Fun testimonials and Instagram feed
15. Wild – Shopify Landing Page for Lip Balm Product
Wild’s lip balm landing page is vibrant and fun, just like their product. The first section dives right into the subscription offer, making it easy to choose the best option for you. As you scroll, you’ll see sections highlighting the features, a cool video showing the product in action, and even a “Choose Your Scent” section (or choose them all, no judgment!).
I appreciate that the page also includes reviews, a helpful FAQ, and a Trustpilot review widget to build credibility. With bright colors and an engaging layout, this page makes choosing lip balm so easy and fun!
🤩 What we like:
- Fun and informative video showing the product in action
- “Choose Your Scent” section lets you customize your order
- Clear reviews and Trustpilot widget add trust and social proof
FAQs About Shopify Landing Pages
Now that we’ve seen the examples, let’s answer some of the most common questions when it comes to Shopify landing pages. Here’s what you need to know:
1. What’s the difference between a landing page and a homepage?
A homepage introduces your brand and links to different pages. On the other hand, a landing page is more focused and is designed for a specific goal, like promoting a product, collecting emails, or running a campaign.
2. Do I need coding skills to build landing pages on Shopify?
Nope! Shopify makes it easy to create landing pages without coding. You can use built-in features, a landing page template, or apps from the Shopify App Store like PageFly and Shogun to customize your design.
3. How do I make sure my landing page converts?
Keep it simple! Use a clear headline, engaging visuals, and one strong CTA. Adding social proof (like testimonials or trust badges) can also help boost conversions.
4. Can I create multiple landing pages for different campaigns?
Absolutely! Many brands have other landing pages for different promotions, product launches, or audience segments. This helps tailor messaging to specific customers.
5. How do I track the success of my landing page?
You can use Shopify’s built-in analytics or tools like Google Analytics to see how your page is performing. Pay attention to conversion rates, bounce rates, and time spent on the page.
That’s a Wrap!
A good Shopify landing page should look good, but most importantly – it should actually work. Whether it’s getting people to subscribe, shop, or just learn more, the best ones make everything feel effortless. Clear messaging, eye-catching visuals, and little trust-building details (like reviews and testimonials) can turn visitors into happy customers.
Feeling inspired? After checking out these 15 awesome Shopify landing page examples, you’ve probably noticed there’s no single “right” way to do it. Some brands go bold and colorful, while others keep things sleek and minimal.
If you’re thinking about creating custom landing pages for your own store, you can start with a landing page template or use tools from the Shopify App Store to make the process easier. The key? Make it easy, engaging, and totally you.
Want to find more web design inspiration? Check out these articles: