Insights, Website Examples
50+ Website Title Examples and Why They Work
We’ll look at 50+ website title examples for inspiration and see what makes them work.
Website titles play a huge role in letting search engines know what your page is about. Including relevant keywords in the title helps search engines understand your content, which can improve your visibility and ranking in search results.
For users, the title is often their first interaction with your page. A well-crafted title can influence their decision to click on your link. A compelling title can increase the Click-Through Rate (CTR) from search results, making it more likely that people will visit your page.
What users see in the title sets their expectations for the content. A title that accurately reflects the page’s content helps meet those expectations, improving the overall user experience. This can lead to longer visits and potentially more conversions.
With this out of the way, today we’re going to see 50+ website title examples from around the web.
What is a Website Title?
A website title, often called a title tag, is the brief description that appears at the top of your browser and in search engine results. It provides a quick snapshot of what a webpage is about, helping both users and search engines understand its content.
The title tag is part of the HTML code within the <head> section of a webpage. It plays a key role in SEO, giving search engines the information they need to determine the page’s relevance to specific queries.
For users, the website title is crucial for deciding which link to click on in search results. It also helps when browsing with multiple tabs open, making it easier to find the right page later.
Tips for Crafting a Good Title Tag:
- Keep it short: Aim for fewer than 55 characters.
- Avoid all caps: It can be harder to read and might feel too aggressive.
- Don’t overstuff keywords: Focus on clear, concise language rather than repetitive phrases.
- Make it clickable: Write a title that would entice you to click.
- Stay relevant: Ensure the title accurately reflects the page’s content.
- Differentiate headings: Use unique
<h2>keywords that complement the title tag. - Include your brand: Adding your brand name can help with recognition, e.g., “Best Sneakers of 2024 – GQ.”
1. Amazon
Tagline: “Spend Less. Smile More”
Why We Like The Title: “Amazon” suggests a vast, expansive marketplace, and the tagline suggests a great shopping experience with lower prices and better satisfaction.”
2. Google
Tagline: “Do the Right Thing”
Why We Like The Title: “Google” is synonymous with search, and the tagline emphasizes the company’s commitment to ethical practices.
3. Ocelot Chocolate
Tagline: “Artisan Organic Chocolate Made in Scotland”
Why We Like The Title: It’s concise and absolutely tells you what Ocelot sells, what makes it special and where the chocolate is produced.
4. Jones Bar-B-Q
Tagline: “The Magic Of Jones BBQ in Your Home”
Why We Like The Title: Artistic, clear, and inviting. They let you know you can make a restaurant-tier BBQ at home with their sauce.
5. LinkedIn
Tagline: “Let’s Connect to Opportunity”
Why We Like The Title: “LinkedIn” implies professional connections, and the tagline emphasizes networking for career advancement.
6. eBay
Tagline: “Buy it. Sell it. Love it.”
Why We Like The Title: “eBay” is catchy and memorable, and the tagline succinctly describes the platform’s buying and selling features, adding a touch of enthusiasm.
7. Sunday State
Tagline: “A Calgary Lifestyle Boutique”
Why We Like The Title: They manage to give info about where the boutique is from and what it stands for: joy in a simpler, slower way of life through fashion and everyday items.
8. Not Work Related
Tagline: “Not Work Related — Handmade Ceramics!”
Why We Like The Title: We love the website title, because is says clearly: we’re not related to your corporate lifestyle, we’re all about art. And the title proceeds to specify the product “handmade ceramics”.
9. MailChimp
Tagline: “Send Better Email”
Why We Like The Title: “MailChimp” combines “mail” and “chimp,” suggesting a friendly approach to email marketing, and the tagline emphasizes improved email communication.
10. Spotify
Tagline: “Music for everyone”
Why We Like The Title: “Spotify” is catchy and modern, and the tagline highlights the platform’s inclusivity and diverse music offerings.
11. Netflix
Tagline: “See what’s next.”
Why We Like The Title: “Netflix” combines “net” (internet) and “flix” (films), and the tagline invites users to discover new content, keeping them engaged.
12. Airbnb
Tagline: “Belong anywhere”
Why We Like The Title: “Airbnb” is a play on “air” and “bed and breakfast,” and the tagline conveys a sense of global community and belonging.
13. Reddit
Tagline: “Dive Into Anything”
Why We Like The Title: “Reddit” is a play on “read it,” and the site’s tagline positions it as a central hub for online discussions and news.
14. Salon64
Tagline: “Luxury Hair and Beauty Salon in Soho, London”
Why We Like The Title: The title immediately lets you know the services are top tier and you can expect luxurious hair care and professional hairdressers. It also gives you the location straight in the title.
15. The Curl Therapy
Tagline: “The first real and authentic curly hair salon in Dubai”
Why We Like The Title: Curly hair is difficult to deal with and it requires a niche professional to do it right. The title promises specialized curly hair care and specifies the salon’s location.
16. Slack
Tagline: “Where work happens”
Why We Like The Title: “Slack” is short and memorable, and the tagline positions the platform as a central place for workplace communication.
17. David Ukauwa
Tagline: “Commissioner of Design”
Why We Like The Title: This is a very clever title for a creative portfolio. David does product design, films, photography, and a lot of other stuff that he managed to narrow down to two words. Perfect!
18. GitHub
Tagline: “Where the world builds software”
Why We Like The Title: “GitHub” combines “git” (a version control system) and “hub,” and the tagline positions the platform as a central place for software development collaboration.
19. Trello
Tagline: “Organize anything, together”
Why We Like The Title: “Trello” is unique and catchy, and the tagline emphasizes collaborative organization.
20. Canva
Tagline: “Design anything, publish anywhere”
Why We Like The Title: “Canva” is short and memorable, and the tagline highlights the platform’s versatility in design and publishing.
21. Medium
Tagline: “Read and Write Stories”
Why We Like The Title: “Medium” suggests a platform for content, and the tagline emphasizes reading, writing, and community engagement.
22. Behance
Tagline: “Showcase and discover creative work”
Why We Like The Title: “Behance” is unique and memorable, and the tagline highlights the platform’s focus on creative portfolios.
23. Minimalissimo
Tagline: “Minimalism in art and design”
Why We Like The Title: Minimalissimo showcases examples of the finest examples of minimal architecture, art, interior, furniture, lighting, and product design for 15 years. The title is short, concise, and specific.
24. Stack Overflow
Tagline: “Where Developers Learn, Share, & Build Careers”
Why We Like The Title: “Stack Overflow” is a term from programming, and the tagline emphasizes learning, sharing, and career development for developers.
25. Junni
Tagline: “Junni is…”
Why We Like The Title: This is a very clever title as it creates mystery. You will inevitably go to the meta description to keep reading and learn what Junni actually is.
26. Duten
Tagline: “Duten, Stainless steel Sensor taps and Washroom accessories”
Why We Like The Title: It’s always a great practice to simply inform your potential clients of what you offer. No need for vague philosophical taglines, just clarity.
27. Hej It’s Her
Tagline: “Hej-its-her Portraits for self-employed women”
Why We Like The Title: Hej-its-her’s title promises confident portraits that empower women professionals.
28. Notion
Tagline: “The All-In-One Workspace”
Why We Like The Title: “Notion” suggests a place for ideas and thoughts, and the tagline highlights the platform as an all-encompassing workspace for organization and productivity.
29. WordPress
Tagline: “Create a Website or Blog”
Why We Like The Title: “WordPress” hints at written content, and the tagline simplifies the platform’s main purpose of helping users build websites or blogs.
30. Wix
Tagline: “Create Your Website”
Why We Like The Title: “Wix” is short and memorable, and the tagline directly communicates the platform’s purpose of allowing users to build their own websites.
31. Squarespace
Tagline: “Build it Beautiful”
Why We Like The Title: “Squarespace” refers to creating space through design, and the tagline emphasizes aesthetic and well-crafted websites.
32. Curio
Tagline: “The Ring for Every Style”
Why We Like The Title: The title immediately tells you Curio offers the perfect ring for any occasion and style.
33. re_ grocery
Tagline: “Organic Refill Grocery & Delivery”
Why We Like The Title: When the brand name is already perfect, the website title can only expand it so far.
34. Zendesk
Tagline: “Customer Service Software”
Why We Like The Title: “Zendesk” suggests a support-focused platform, and the tagline clearly describes its role in providing customer service solutions.
35. Bumble
Tagline: “Make the First Move”
Why We Like The Title: “Bumble” is playful and memorable, while the tagline encourages users to take initiative, reflecting the app’s focus on empowering women to start conversations in dating.
36. Tinder
Tagline: “It’s a Match”
Why We Like The Title: “Tinder” evokes the idea of sparking something new, and the tagline is catchy, suggesting the excitement of finding a compatible match.
37. (re)Pebble
Tagline: “We’re bringing Pebble back!”
Why We Like The Title: We love how Pebble uses the popularity of their first watch to re-pebble it in a new campaign.
38. TALA
Tagline: “Activewear you’ll feel good in, and good about”
Why We Like The Title: Inspirational tagline that will surely make you wanna check out the activewear.
39. X
Tagline: “It’s What’s Happening”
Why We Like The Title: The rebrand to X reflects Musk’s goal of turning Twitter into a platform that offers much more than just social networking. He wants to create an all-in-one app that could cover everything from messaging to financial services and even online shopping.
40. Snapchat
Tagline: “Less Social Media. More Snapchat.”
Why We Like The Title: “Snapchat” is short and punchy, and the tagline clearly conveys the app’s focus on quick photo sharing and messaging.
41. TikTok
Tagline: “Make Your Day”
Why We Like The Title: “TikTok” imitates the sound of a ticking clock, and the tagline encourages users to make the most out of short, creative videos.
42. Vimeo
Tagline: “A Better Way to Watch”
Why We Like The Title: “Vimeo” is derived from “video” and “me,” and the tagline emphasizes high-quality video streaming and viewing experiences.
43. Yelp
Tagline: “Real People. Real Reviews.”
Why We Like The Title: “Yelp” evokes the sound of calling out, and the tagline emphasizes user-generated content and authentic reviews.
44. Zoom
Tagline: “Meet Happy”
Why We Like The Title: “Zoom” suggests quick, efficient video communication, and the tagline focuses on the user-friendly and positive experience the platform aims to provide.
45. Wild Souls
Tagline: “Taste the Wild. Find your Soul.”
Why We Like The Title: Wild Souls works with sesame and nut products and promises you’ll find your soul when you taste them.
46. Lyft
Tagline: “Find a New Friend Everyday”
Why We Like The Title: “Lyft” is a playful name, and the tagline focuses on the sense of community and friendliness the app aims to offer.
47. Neebo
Tagline: “Child Well-Being Monitor”
Why We Like The Title: Neebo’s website tagline offers an overview of what the product is, what it does and why parents need it.
48. GoPro
Tagline: “Be a Hero”
Why We Like The Title: “GoPro” is short for “Go Professional,” and the tagline inspires users to capture heroic, adventurous moments with high-quality cameras.
49. Lush
Tagline: “Fresh Handmade Cosmetics”
Why We Like The Title: “Lush” immediately evokes a sense of richness and indulgence. The tagline emphasizes the brand’s dedication to natural, handcrafted products, connecting directly to its ethos of freshness and ethical sourcing.
50. Evernote
Tagline: “Remember Everything”
Why We Like The Title: “Evernote” suggests a constant, reliable memory. The tagline reinforces the idea of capturing and organizing thoughts, notes, and ideas to make sure nothing gets forgotten.
How Should Different Title Types Work Together?
Titles on a website don’t exist in isolation. They form part of a larger system, where each type plays a distinct role but works together to improve your site’s SEO and user experience.
Let’s use the example “History of Advertising: How Did Advertising Create Marketing” to see how these titles interact:
- Website Title: This is often the main title seen in search results. For our example, it might simply be “History of Advertising.”
- Page Title: Typically more specific, it could be “How Advertising Shaped Modern Marketing.” This helps clarify the content’s focus.
- Article Title: The article itself might be titled “The Evolution of Advertising and Its Impact on Marketing,” adding more detail.
- Image Title Attribute: Images in the article might have titles like “Early Advertising Posters” to provide context and improve relevance.
- Meta Description: This short description might read, “Explore the history of advertising and its role in the development of marketing strategies.”
Where to Find a Website Title?
You can spot a website title in several key places:
- Search Engine Results: When you search for something online, the first thing you see in the results is the website title. For instance, if you’re looking for tips on social media, you might find a title like “The Marketer’s Guide to Instagram Hashtags.” This gives you a quick idea of what the page covers before you even click the link.
- Browser Tab or Window: At the top of your browser, each tab shows the title of the webpage you’re visiting. For example, if you’re planning a trip, the tab might display “Japan Travel Tips,” helping you easily switch back to that page among your open tabs.
- Source Code: If you want to dig deeper, you can find the website title in the source code. Right-click on the page, select “inspect element” or “view page source,” and look for the text between the
<title>and</title>tags. This is where the title, like “Japan Travel Tips,” is defined for browsers and search engines.
How Does a Website Title Look in Code?
HTML is the backbone of any website, the title is defined within the <head> section, nestled between <title> tags. This title helps browsers and search engines recognize and display the page’s name.
Here’s a simple example:
<!DOCTYPE html>
<html>
<head>
<title>Teen Vogue 9 Fashion Trends That Will Be Everywhere in 2025</title>
</head>
<body>
<!-- Content of the webpage goes here -->
</body>
</html>
In this case, the title “Teen Vogue 9 Fashion Trends That Will Be Everywhere in 2025” is set within the <title> tags. This title will appear in the browser tab, search engine results, and anywhere else the title needs to be displayed.
Alrighty, folks. That’s a Wrap!
Creating an effective website title is key to attracting both users and search engines. Here are some simple tips to help you craft the perfect title:
- Be Compelling: Make your title interesting to spark curiosity. Phrases like “Top 5 Budget-Friendly Makeup Tips for Beginners” can grab attention and encourage clicks.
- Be Concise: Keep it short. Titles under 60 characters work best, so aim for clarity without too much extra wording.
- Aim to Inform: Your title should give users a clear idea of what they’ll find on the page. For instance, “Simple Desk Organization Hacks for a Clutter-Free Workspace” tells users exactly what to expect.
- Stay Relevant: Use keywords that fit your content, but avoid stuffing in unnecessary ones. If you’re talking about candle scents, don’t add keywords about making scents unless your content covers that.
- Go for Something Unique: Make your title different from others in search results. A unique title helps it stand out and encourages clicks.
- Frontload the Target Keyword: Place important keywords at the start of your title. For example, “Must-Have Waterproof Picnic Blankets for Outdoor Adventures” is more likely to grab attention than “Picnic Blankets for Summer Outings.”
Hey, before you go, don’t forget to check out our other awesome articles on UI/UX design! We’ve got loads of tips and inspiration to help you create stunning designs that will blow your mind.